Media relations issues negotiation pr negotiation Stakeholder communications Event management Internal communications Training Research and evaluation International campaigns Packaged PR for SMEs We have developed our own media analysis software, appraise, which profiles media coverage against campaign objectives and offers insight for future campaign development. Tracking client coverage, competitor activity and emerging issues is a core discipline. We also offer political and community audits, stakeholder and employee perception studies and other research projects, using our own resources or in association with respected market researchers.